Network Marketing Product - Know Your Product, Know Success

You must be a product of your network marketing product or service. You can't sell something you don't know anything about. I've been in sales a long time, and everywhere I've worked I've always been the number one salesman without hardly even trying. Why? Because while everyone else was busy working on ways to make people buy stuff, I was busy learning about my products.

People want benefits... not features; but a solution to their problems. How will your product make someone's life better or easier? Remember the saying, "Nobody buys a drill because they want a drill, they buy the drill because they want a hole." The fact that it has several settings and is cordless are all features they wouldn't really care about until AFTER they knew it would make their hole. So don't mention features first, mention them last as a sort of "icing on the cake," to make your customer feel more confident about their purchase.

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